Anyone will agree that unless we don’t see a product with our own eyes, we are quite hesitant to buy that product. Here’s where, product photography steps in. Although if the customer can’t actually see a product, but can see its images, the images can give them a fair idea of how the product is and the visual experience can convince them to buy the product. The possibility of a customer buying the product depends on how insightfully the images have been captured. Here are a few dos and don’ts that may help you out if you wish to become a successful product photographer.
Dos
Do Keep Your Lens Clean
While you’ll provide a lot of your attention to how to position the product, how it will have the best light, how you’d set a perfect angle and similar things, a basic thing you may forget is to clean your lens. In that case, you might capture a best shot only to realize later that your lens was dirty. So, the first basic thing you should pay attention to is to make sure your lens is clean. Take a look at the product photography China and you’ll realize how clear their images are because these basic details are taken care of.
Do Use a Light/White Background
You may or may not know that photos of products with lighter and white background tend to sell better. However, this depends on the situation. Some products may look excellent on darker backgrounds. But you should be sure about this.
Don’ts
Don’t Place Too Many Diversions
The very aim of product photography is to draw the customers’ attention towards the products. Thus, it’s absolutely necessary to make sure you don’t have any other items in your photograph that will divert their attention from the product. No doubt, props are necessary. But if you choose them because they are beautiful, make sure they don’t look more beautiful than the product.
Don’t Use Filters
When it comes to product photography, your product should look as close to what it looks like in real life. That will also eliminate or reduce the problem of people complaining that they didn’t get what they thought of because the images looked better than the product itself. If you want to be saved from the hassle, don’t use filters.
These are simple rules to follow, yet they are easy to forget. Remember them and become a successful product photographer. All the best!